Powerful Customer Relationship Management
Every
mail order business has to compete hard in a crowded market
place to gain and maintain customers. Control Point's Customer
Relationship Management System builds a powerful SQL based
CRM database of customer information, allowing you to target
customers efficiently and accurately. This means that you
can become much more proactive in the way you manage each
individual customer, enabling you to offer excellent customer
service, and giving you the edge over your competitors.
- Control
Point captures every detail of every sale, be that website,
telephone or mail, creating a vital database of all your
sales activity, and building detailed profiles of your customers.
Not only does this enable you to fully analyse the dynamics
of your pricing, products, customers and market place, but
it can also form the foundation of your marketing strategy,
allowing you to group customers according to individual
markets in order to accurately target sales campaigns.
- With
such a powerful tool, our marketing and development team
at Send/Receive
can help you to develop an email marketing and communications
strategy that will provide an efficient and cost effective
way to maximise sales.
- Control
Point empowers your sales team, giving them thorough product
knowledge, enabling more effective sales techniques. Thumbnail
and large images of each product, complete descriptions,
suggested products to be cross-sold while the customer is
on the phone, and customer information and order history
are all at hand, allowing the sales team to maximise the
profitability of each call and give unequalled customer
service.
- Control
Point's integral postcode and address search allows quick,
efficient order taking with accuracy, and presents a flawlessly
professional image.
Control
Point gives you the tools to effortlessly impress customers,
ensuring that your company is the one they turn to every time.
Contact
Control Point today to discuss what Control Point can
do for your business:
|
